Global Journal of Commerce & Management Perspective
Open Access

Abstract

An Exploratory Study on the Opportunities and Threats of FDI in Multi-brand Retailing in India

Rakesh Kumar Patra

Retailing in India is one of the pillars of its economy and accounts for 14 to 15 percent of its GDP.The Indian retail market is estimated to be US$ 500 billion and one of the top five retail markets in the world by economic value. India is one of the fastest growing retail markets in the world, with 1.2 billion people. Federal Government of India allowed 51% FDI in multi-brand retail in India. The government managed to get the approval of multi-brand retail in the parliament despite heavy uproar from the oppositition. Some states will allow foreign supermarkets like Walmart, Tesco and Carrefour to open while other states will not. This study is carried out to analyze current issues and challenges faced by the Indian retailers as well as foreign retailers.