Global Journal of Commerce & Management Perspective
Open Access

Abstract

“Channel Partners Role as Strategic Assets in Creation of Superior Values” – An Empirical Study for Karnataka Milk Federation (Kmf) Bangalore, India

Dr.M.S.Ramachandra

Strategic Asset Management is a framework that will enhance the capability of an organization to manage the physical assets under its control. It emphasizes that physical assets and infrastructure are platforms from which services are delivered to the community and this requires a framework, guidelines, training and access to professional advice to ensure the best use and maintenance of the assets. To achieve higher corporate performance – whether measured in terms of shareholder value, revenue growth, profitability or customer satisfaction – companies are becoming more sophisticated in their approach to asset management.