Journal of Tourism & Hospitality
Open Access

Carmen B

Publications

• Research Article
  Prospective Development of the Tourism Online Distribution Channel
  Author(s): Maria GC, Carmen B and Víctor OSMaria GC, Carmen B and Víctor OS
  
  We know of the development of the online channel in the tourism distribution system, due to the intensive application of ICT. This seems announce like a revolution in the industry, with structural changes in production, and in the behaviour of the involved agents. However, more advances in the literature are needed in order to gain theories to the body of knowledge. With this aim, qualitative research is done through in-depth interviews driven to a selection of experts in the field; managers of multi-channel distribution systems as well as of online channel in exclusive. Applying the triangulation of data methodology provides results which reveal certain types of changes, derived from the adoption of ICT, that tourism companies adopters consider as significant competitive advantages, with capability to affect companies’ results and increase its power within the distribution chan.. View More»
  DOI: 10.4172/2167-0269.1000165

  Abstract PDF

Relevant Topics