Journal of Tourism & Hospitality
Open Access

Mazilu Mirela

Publications

• Research Article
  New Products and Strategies for Sustainable Tourism in Romania
  Author(s): Mazilu Mirela*, Cecilia Rabontu and Roxana MarinescuMazilu Mirela*, Cecilia Rabontu and Roxana Marinescu
  
  This study aims to assess the current situation regarding the sustainable aspect of the Romanian tourism market and also to identify innovative products which can be regarded as sustainable. One of the main objectives is to examine to what extent such products can influence the market and also to be an important tool for the tourism specialists to develop proper strategies. A secondary statistical data was used regarding the touristic activity in Romania and the tourism contribution to the national GDP. Ecotourism plays an important role for the economical development of some destinations, as in the case of the two destinations that are labeled as Ecotourism Destinations and in the case of another eight which will follow the same pattern. As a result, there are proposed strategic objectives with correspondent measures for creating an appropriate marketing and development plan and for .. View More»
  DOI: 10.4172/2167-0269.1000309

  Abstract PDF

Relevant Topics