Journal of Tourism & Hospitality
Open Access

Department of Tourism Management, Hellenic Open University, Patras, Greece

Biography

Maria Psarrou works in the Department of Tourism Management and Maria Psarrou is from the Hellenic Open University. The Hellenic Open University in the Greece country. Tourism Research and Innovation Center in Information Communication and Knowledge Technologies.

Publications

• Research Article   
  Managing Cultural Heritage Festivals towards Sustainable Tourism Development: The Aegean Methexis Festival in Andros Island
  Author(s): Maria Psarrou*, Charilaos Lavranos and Vasiliki Georgoula
  
  Purpose: The purpose of this paper is to address the contribution of the “Aegean Methexis” festival to raising awareness of Andros’ rich cultural heritage and building social bonds for locals and tourists, as well as attracting cultural tourists and providing opportunities for development to local tourism-related businesses. Design/methodology/approach: The research methodology was formed on the basis of deepening into the festival experience of locals and visitors and its impact on tourism sustainability. The paper opted for an exploratory study using both quantitative and qualitative methodology. Primary data was collected via: a. 58 online questionnaires addressed to festival participants; and b. participant observation during a six-month period. Findings: The paper provides empirica.. View More»
  DOI: 10.35248/2167-0269.21.10.463

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