Journal of Tourism & Hospitality
Open Access

Cal Poly Pomona, Pomona, California, USA

Biography

Myongjee Yoo is working in Cal Poly Pomona, Pomona, California, USA. His research interests as a Professor reflect in her wide range of publications in various national and international journals. Airport; Customer satisfaction; Predictive modeling; Random forest; Service attributes. He is the Editorial Board Member of the Journal and serves as a member of various associations, apart from being an author for many books.

Publications

• Research Article   
  Determinants of Customer Satisfaction at the San Francisco International Airport
  Author(s): Ashok K. Singh*, Myongjee Yoo and Rohan J. Dalpatadu
  
  This study attempts to determine the overall satisfaction factors from airline passengers at the San Francisco International Airport (SFO), using the classification method of random forest. The analysis is based on the 2014 annual survey conducted by SFO that collects data on passenger demographics and satisfaction with airport facilities and services. Results of this study indicate that some service attributes are more important than others for passengers’ overall satisfaction at SFO. Study results are expected to provide practical insights to the airport industry. This study, in addition, introduces the machine learning method of random forest to tourism research... View More»
  DOI: 10.35248/2167-0269.19.8.398

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