Journal of Tourism & Hospitality
Open Access
ISSN: 2167-0269
+44 1300 500008
ISSN: 2167-0269
+44 1300 500008
Department of Geography, University of the Aegean, Mytilene, Greece
Vasiliki Georgoula is an Academic Fellow and Lecturer at the Agricultural University of Athens, School of Applied Economics and Social Sciences, Department of Cultural and Tourism Administration, Economics and Communication in Central Greece. Vasiliki completed her Doctoral Thesis at the University of the Aegean, Department of Geography in 2018. Her work has been presented to international conferences and her published articles focus on the field of cultural and event tourism, cultural heritage.
Research Article
Managing Cultural Heritage Festivals towards Sustainable Tourism Development: The Aegean Methexis Festival in Andros Island
Author(s): Maria Psarrou*, Charilaos Lavranos and Vasiliki Georgoula
Purpose: The purpose of this paper is to address the contribution of the “Aegean Methexis” festival to raising awareness
of Andros’ rich cultural heritage and building social bonds for locals and tourists, as well as attracting cultural tourists and
providing opportunities for development to local tourism-related businesses.
Design/methodology/approach: The research methodology was formed on the basis of deepening into the festival experience
of locals and visitors and its impact on tourism sustainability. The paper opted for an exploratory study using both quantitative
and qualitative methodology. Primary data was collected via: a. 58 online questionnaires addressed to festival participants; and
b. participant observation during a six-month period.
Findings: The paper provides empirica.. View More»
DOI:
10.35248/2167-0269.21.10.463